Content by Hyundai Mobis and BorderX Appeals to Global Audience By Combining Innovation and Creativity
Global marketing agency BorderX announced that it had received two Platinum Awards at the "2024 MUSE Creative Awards" organized by the International Awards Association (IAA).
The Muse Awards are global awards, recognized for excellence in advertising, design, and digital fields, selecting the finest content in various fields to recognize. Among them, the Muse Design Awards and the Muse Creative Awards are considered very prestigious.
The "2024 Muse Creative Awards" won by global marketing agency BorderX are presented for creatives that showcase innovative storytelling with outstanding results from global audiences. They’re a large-scale international advertising festival in which global companies such as Nike, Apple, Warner Bros, and Amazon actively participate.
One of the honors went to BorderX’s behind-the-scenes story of the production team for CES 2024. At the large-scale tech event, the Mobis production team prepared an epic demonstration vehicle, MOBION, which was equipped with the e-Corner System.
In addition, banner graphics depicting the Hyundai Mobis slogan "The One for All Mobility" was given the honor of the only platinum award in the B2B branded content category.
A BorderX official said, "This is our second year as an official global marketing partner of Hyundai Mobis, and it is a great honor for BorderX's global content production capabilities to be recognized in the B2B area. We aim to actively pursue expansion, growth, and recognition as a global company. And through strengthened digital marketing and PR communication, we’re looking to help Korean B2B companies to stand out even more in the global market."
BorderX is a global marketing agency that provides branding and digital marketing services to domestic B2C and B2B companies looking to expand in the global market, and continues to grow with clients in various fields such as F&B, beauty, IT, and manufacturing.
(Reference: 매일경제)